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Sarah Michelle Gellar – Foodstirs
Foodstirs was founded in 2015 by Hollywood star Sarah Michelle Gellar ("Buffy"), Galit Laibow and Greg Fleishman in Santa Monica. The Californian startup Foodstirs is the number 1 in the fast-growing organic baking market in the US. The traditional and less innovative US bakery market has a total volume of just under USD 5 billion. Foodstirs is already sold in over 15,000 stores (including Whole Foods Market, Kroger, Target, Starbucks, Amazon) within the USA.
All Foodstirs products follow the company philosophy "Purity with Purpose": tasty, easy to produce convenience products from sustainable cultivation at affordable prices. The company uses Biodynamic® and Fair Trade certified ingredients sourced directly from the producer. For example, the cocoa comes from small family businesses in South America with fair wages and safe working conditions.